I’m Frances, a graphic designer living on Sydney’s Northern Beaches.

 

In my previous life I worked in Advertising, so I have years of experience in understanding the importance of communication, brand strategy, sticking to a brief, persuading the target audience and most importantly, the power of a great idea.

 

That’s what I love most about graphic design, solving design problems with smart creative ideas. It doesn’t matter if it’s a poster, a publication or a digital banner, if there’s potential for a good idea at the heart of it, I’m happy.

 

If you happen to have any design challenges of your own, I’d love to have a go at solving them!